No Poaching. No Approaching. Just the Goods.
Let us first make the point that SEOs in the upper echelons of this business publish a lot of their research. Although there is no official standardization for excellence in search engine optimization, there are acceptable practices that come generally recommended from experienced professionals who are known for achieving the most desirable results in competitive industries.

With the above in mind, it is never in the interest of the SEO community to technically criticize a site that she or he has not had at least a bit of research experience with. Poaching is rampant in the industry. Even the most basic things such as valid XHTML and CSS can potentially produce adverse results for customers in relatively obscure yet important ways, so there is really very little way, without personal knowledge that is, to attack an educated SEO. However, on many occasions there are just downright mistakes, spam, broken links, and a dozen of other technical and strategic mistakes. That we can identify. We can also identify unfeasible promises, and the likelihood, given a budget and timeframe of whether your campaign will achieve the results you are looking for.

Unlike many sales force driven optimization services out there, we will maintain a safe distance from customers so that even an SEO or a firm can approach us confident that we will never contact their client without their permission and will outright refuse to work with any client that has come by way of one of our affiliate or an SEO service that referred them to us unless presented with a letter of release and account status from the SEO.